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The content of the Discover Frankston website is provided for information purposes only. No claim is made as to the accuracy or authenticity of the content on the website. Frankston City Council, its agents, instrumentalities and employees will not be liable for the accuracy of the information contained on this website nor its use or reliance placed on it. The information on the website is provided on the basis that all persons accessing the site undertake the responsibility of assessing the relevance and accuracy of the content.
Information published by Frankston City Council is considered to be true and correct at the time of publication. Changes in circumstances after the time of publication may impact on the accuracy of this information and Frankston City Council gives no assurance of any information or advice contained.
The information contained in the website is not to be displayed except in full screen format. No liability is accepted for any information that may appear in other format/s.
No responsibility is taken for any information that may appear on any linked websites. The Frankston City Council website provides links to other websites. These external information sources are outside our control. It is the responsibility of users to make their own decision about the accuracy, currency, reliability and correctness of information found on the linked websites. Frankston City Council does not necessarily endorse any company or organisation linked to from this website.
There is no warranty that the site will be free of infections by viruses or any other manifesting, contaminating or destructive properties.
The Frankston Visitor Information Centre and Discover Frankston website are operated by Frankston City Council. Council values your privacy and is committed to full compliance with the Privacy and Data Protection Act 2014 and Health Records Act 2001. In particular, Council will comply with the Information Privacy Principles and Health Privacy Principles and how they may apply to you. You have the right to understand how we will use your information and who it will be shared with. You also have the right to seek access to records held about you.
You can access information and advice from the Frankston Visitor Information Centre and access the Discover Frankston website anonymously and we do not attempt to individually identify you unless you choose to provide your details to make a booking, submit a query or make a suggestion.
What information do we collect?
In an effort to keep our service as simple and easy as possible, we do not create, use or store profiles of our customers. We only record the information needed to process your request or booking:
• Make a booking - your full name, address, email address and phone number are taken each time you make a booking with discoverfrankston.com.
• Contact us via discoverfrankston.com - your full name, address, email address and/or telephone number are requested when you submit a query or suggestion or request assistance with a booking.
Our website does not collect or store credit card details and payment transactions occur directly between your bank and the SecurePay Payment gateway provider.
How do we use your information?
Frankston Visitor Information Centre uses your information for the purpose of responding to and fulfilling your requests for our products and services. Your information is not used for any other purpose unless authorised by law. Information you provide on discoverfrankston.com may be used to:
• Purchase Frankston Visitor Information Centre products or services - information collected when you purchase from discoverfrankston.com is used to charge your credit card and deliver your booking confirmation electronically. We may also contact you about your stay for customer service purposes or to make any changes or cancellations to your booking.
• Respond to your questions or suggestions - we will use your address, email address and/or telephone number to contact you when you submit a question or suggestion.
Who do we share your information with?
Frankston Visitor Information Centre discloses your information to event and tour suppliers to enable your booking to be made. We do not disclose information for any other purpose except where authorised by law.
The guest name, telephone number, address and email address for each booking is provided to the relevant supplier. Our Event and Tour Suppliers require this information for the booking and if they need to contact you about the booking. Although Frankston Visitor Information Centre offers Events and Tours from reputable suppliers, we do not have control over how these suppliers use, disclose and manage the information we provide. Therefore, we encourage you to review the privacy policies of any suppliers whose Events and Tours you purchase on discoverfrankston.com.
How do we keep your information secure?
The Discover Frankston website uses the Bookeasy platform to process bookings, which in turn uses SecurePay payment gateway to process payments securely. SecurePay is Payment Card Industry Data Security (PCI DSS) compliant. All information transmitted via Bookeasy is encrypted for security.
Our website also includes online forms to enable you to contact us and request services. These are also encrypted for secure transmission of your information.
Frankston Visitor Information Centre aims to take all practical steps to secure your information online, however all internet transactions have some inherent risk. Please contact us if you have any concerns regarding the security of your information.
More information?
Please refer to Frankston City Council’s privacy policy for more information about how your personal information is managed, including how to request access to your records.
If you have a query or concern regarding your privacy, contact Council’s Privacy Officer by emailing
The coastal suburban setting gives Frankston City a unique neighbourhood character all of its own! We are one of the very few genuinely blended bush-bay-cities in Australia, with unique landscapes, vibrant activity centres, diverse neighbourhoods, a rapidly expanding population, and rich history.
Therefore architecturally, Frankston City is a place for everyone, and as diverse as they come!
To cater to Victoria’s widely forecast population boom in the next ten to fifteen years, the Victorian Government has identified Frankston City as a key Metropolitan Activity Centre of strategic significance, to cater to demand. New planning controls will allow for up to 9,000 new homes, which Frankston City is uniquely positioned to accommodate.
Frankston City Council’s FMAC Structure Plan Frankston Metropolitan Activity Centre Structure Plan - Frankston City Council will significantly increase housing supply, protect the integrity of the City’s cultural identity and capitalise on the remarkable interest shown by the private sector in Frankston City and its future.
One most recent private development is the stunning 79-dwelling luxury residential apartment complex Horizon Frankston, designed by award winning Elenberg Fraser and located at the coveted Plowman Place, Frankston. The 6 star resort style facilities and services are complemented by uninterrupted bay views in every dwelling.
Frankston City has a diverse range of neighbourhood character types. From Garden Suburban, Garden Suburban Beach, Urban Beach, Garden Court, Bush Garden, Foreshore Edge, Coastal Bush, Rural Bush and Rural Contemporary Villa.
In 2021, the largest household type was couples with children (29%), followed by lone person households (26.5%), couples without children (22.8%) and sole parent families (13.4%). The majority of dwellings are low density (single detached houses), comprising of 78.4% of total private dwellings. This is significantly higher than the Greater Melbourne average at 65.1%. Medium density housing (semi-detached dwellings like townhouses and 2 storey apartments) is the second largest dwelling type (20%).
Compared to Greater Melbourne, Frankston City features a higher percentage of one parent families and lone person households, calling for more development in one and bedroom apartment style accommodation close to the city centre and public transport. High density dwellings (apartments in buildings of three or more storeys) made up only 0.8% of total private dwellings in 2021, which is significantly lower than the Greater Melbourne average at 12.8%.
The popularity of Horizon Frankston, which sold out off-plan to a large waiting list of further interested parties, identifies the voracious appetite for new housing developments in Frankston City, the significant opportunities across the full spectrum of social, affordable and high-end accommodation, and the scope and diversity of architectural creativity which would be welcomed.
Several street-scaping projects are complete or underway, backed by the support of the Frankston Suburban Revitalisation Board, Frankston City Council and both Federal and State governments. From lighting to landscaping, street art, vegetation, seating and shade, as well as the creation of a new open space Evelyn Park in Frankston’s central district, Frankston City is constantly evolving and transforming to create welcoming spaces for visitors and the community.
Frankston City Housing Strategy - Frankston City Council
Discover Frankston has established itself as a trusted source of information for both residents and visitors throughout Frankston City and surrounds.
Participate with Discover Frankston to receive exclusive benefits and campaign opportunities both online, in print collateral and at the Frankston Visitor Information Centre.
Participation is open to any tourism business within the Frankston City municipality and for businesses outside the municipality.
Be part of the Discover Frankston Participation Program and take your business further in 2021-2022.
Celebration is a Frankston speciality. The city is enlivened with family-friendly events and festivals which bring residents and visitors together to celebrate the best of the region’s bayside lifestyle every season. Download your 2023 event guide now, click here.